VIVID Global

No	Country	Company	Brand	Caption
1	Australia			AusDoc (a platform which support medical doctors in Australia) has sent an email on behalf of a formula company, promoting a goat's milk formula. The email is full of exploitative marketing messages, and fully breaches the responsibility for healthcare workers to promote and support breastfeeding and to remain neutral with regards to commercial products (including all artificial breastmilk substitutes).
2	Australia			The Government Organisation Pregnancy Birth and Baby posted this on their FB on 17/5/25 Choosing how to feed your baby is a personal decision, and formula feeding is a safe and healthy alternative to breast milk for babies up to 12 months old. Here are some key points to remember about formula feeding: Formula is safe: It provides all the necessary nutrients for your baby to grow and thrive. Follow instructions: Always mix infant formula according to the directions on the container to ensure your baby gets the right nutrition. Baby knows best: Let your baby guide how much formula they drink; they'll know when they've had enough. Respect every choice: Not all mothers can breastfeed, and some choose not to. Both choices are valid and lead to a happy, healthy baby. Remember, the best choice is the one that works for you and your baby.
3	Australia			Choosing how to feed your baby is a personal decision, and formula feeding is a safe and healthy alternative to breast milk for babies up to 12 months old. Here are some key points to remember about formula feeding: Formula is safe: It provides all the necessary nutrients for your baby to grow and thrive. Follow instructions: Always mix infant formula according to the directions on the container to ensure your baby gets the right nutrition. Baby knows best: Let your baby guide how much formula they drink; they'll know when they've had enough. Respect every choice: Not all mothers can breastfeed, and some choose not to. Both choices are valid and lead to a happy, healthy baby. Remember, the best choice is the one that works for you and your baby.
4	Australia			This product is claiming to be mimicking the breast with its design aimed at new mothers and breastfeeding mothers. It’s been emailed to mothers who attended the one fine baby expo in Melbourne Australia. The brand is Hegen.
5	Australia			Bubs new look same trusted formula
6	Australia			Hands up for happy tummies with digestive support from prebiotics^ Alula Advance+ Premium Milk Drink for Toddlers from 1 Year+ A delicious toddler milk drink ^Supplementary Toddler Milk drink as part of a healthy, varied diet. When dietary intake may not be adequate. The prebiotic FOS in 2x serves per day promotes growth of beneficial gut bacteria in healthy children.
7	Australia	Tommee Tippee		Tommee tippee 60th birthday celebration with a display stall, gift bags to celebrity influencers with babies and who are pregnant with hundreds of thousands of followers
8	Australia	Tommee Tippee		Tommee tippee 60th birthday celebration with a display stall, gift bags to celebrity influencers with babies and who are pregnant with hundreds of thousands of followers
9	Australia
10	Australia
11	Australia
12	Australia	Bellamy's Australia, Mengniu Dairy	Bellamy's Organic	With 8 immunity nutrients and made from certified organic cow’s milk, our premium toddler milk drink is carefully crafted to support your very active and extremely stubborn, tiny boss. Formulated supplementary food for young children when intake of energy and nutrients may not be adequate. #BellamysOrganic #APureStartToLife
13	Australia	Bellamy's Australia, Mengniu Dairy	Bellamy's Organic	With 8 immunity nutrients and made from certified organic cow’s milk, our premium toddler milk drink is carefully crafted to support your very active and extremely stubborn, tiny boss. Formulated supplementary food for young children when intake of energy and nutrients may not be adequate. #BellamysOrganic #APureStartToLife
14	Australia	Bellamy's Australia, Mengniu Dairy	Bellamy's Organic	With 8 immunity nutrients and made from certified organic cow’s milk, our premium toddler milk drink is carefully crafted to support your very active and extremely stubborn, tiny boss. Formulated supplementary food for young children when intake of energy and nutrients may not be adequate. #BellamysOrganic #APureStartToLife
15	Australia			Family bathrooms in building being signposted with an infant bottle, can easily be changed to a mother breastfeeding graphic! Located in Wagga Wagga, NSW- Tenancy T1/129-145 Hammond Ave, East Wagga Wagga NSW 2650
16	Australia	Pigeon		Pigeon x The Whole Bowl Co. GIVEAWAY! 🥳🍽️🍼🎁 We've partnered with The Whole Bowl Co., a postpartum meal delivery service, to give one lucky winner a $200 meal bundle as well as a $200 Pigeon voucher! Simply like this post, like the pages for Pigeon & the Whole Bowl Co., and tag a friend to enter! (more tags = more entries 🤩) Whether you're just about to have your own bub or are looking for the perfect gift for some soon-to-be parents in your life, this is a giveaway you don't want to miss. T&C's: Giveaway ends 11:59PM AEDT 18th November. One winner will be chosen from across Facebook and Instagram and notified via DM. This promotion is in no way sponsored, endorsed or administered by Meta. This giveaway is solely the responsibility of New Beginnings with the help of the Whole Bowl Co. Winner must be an Australian resident, 18+. Good luck! 🍀
17	Australia	Pigeon		Pigeon x The Whole Bowl Co. GIVEAWAY! 🥳🍽️🍼🎁 We've partnered with The Whole Bowl Co., a postpartum meal delivery service, to give one lucky winner a $200 meal bundle as well as a $200 Pigeon voucher! Simply like this post, like the pages for Pigeon & the Whole Bowl Co., and tag a friend to enter! (more tags = more entries 🤩) Whether you're just about to have your own bub or are looking for the perfect gift for some soon-to-be parents in your life, this is a giveaway you don't want to miss. T&C's: Giveaway ends 11:59PM AEDT 18th November. One winner will be chosen from across Facebook and Instagram and notified via DM. This promotion is in no way sponsored, endorsed or administered by Meta. This giveaway is solely the responsibility of New Beginnings with the help of the Whole Bowl Co. Winner must be an Australian resident, 18+. Good luck! 🍀
18	Australia			2 emojis of parents feeding with bottles.
19	Australia	Philips Avent PH
20	Australia
21	Australia			This is of grave concern that a multinational company, run by a dietitian, with over 50,000 members who work in nutrition, sent an email with the subject 'Tools and resources to optimise infant feeding' which is advertising infant formula.
22	Australia			https://www.facebook.com/share/p/8kPtBENFSqikTBtT/?mibextid=WC7FNe
23	Australia			https://fb.watch/uaQd2rM0Nu/
24	Australia			https://fb.watch/uaQd2rM0Nu/ GR8 Health: Is your little one struggling with digestion after feeding time? Introducing Little Oak Natural Goat Milk Infant Formula - made with whole goat's milk from NZ, enriched prebiotics & essential vitamins. Non-GMO and palm oil free for sensitive tummies! Order now at Gr8 Health and give them the best start possible.
25	Australia	Nature One dairy		Sponsored ad on Facebook news feed for a discount on "bubs" infant formula at Coles